Insights

talented people

Allen Yu, Creative Director, VCCP US

If you could attribute one other person or life event to your success, who or what would it be and why? My wife. I can list a handful of mentors who pushed me along the way, but at the end of the day, it’s the one person who has always been there for me. She was there, throughout my entire journey. Supporting me during the long hours, weekend work, and even on holidays. You need someone who understands the game, and carries the team, so that I can play my part.  What is the number one quality you look for…

September 27, 2023
2 min read

Sasha the Mensch Names Jose Raul Campos Mendez New Advertising Recruiter

Global Recruiting Firm Expands by Tapping Fresh Talent July 10, 2023 – New York, NY – Today, global recruiting firm Sasha the Mensch announces it has appointed Jose Raul Campos Mendez as its newest Advertising Recruiter. His responsibilities include sourcing and screening candidates, conducting interviews, and finding new job leads, all while building and maintaining candidate relationships. Based in Buenos Aires, Mendez will report to Founder and President Sasha Martens.  “Having started and scaled his career in Argentina, Jose brings a global perspective and the customer service skills necessary to succeed at Sasha the Mensch,” said Martens. “With his collaborative…

July 10, 2023
2 min read

Inger Tanderup, Executive Creative Director at FCB Chicago

If you could attribute one other person or life event to your success, who or what would it be and why? Success hardly ever happens overnight. It takes 10.000 hours to master a skill. But I did have a very defining moment a few years back, when I faced a major health scare in my family. Until then being a Creative had just been a fun job that I loved doing. The situation forced me to change how I viewed my career in order to support my family. And that led to my success. I finally had the skill set,…

May 5, 2023
2 min read

André Toledo, Chief Creative Officer at DAVID New York

What is the number one quality you look for in talent? For me, passion is the most important quality for any creative person. We’re always looking for the ones who dream big, that really want to push the boundaries of what’s possible or not. You launched DAVID in Madrid, going from zero people. What was the biggest adjustment to opening a new office? Definitely working in such a small team. Which I think was actually what made it the fun part of starting an office. We all had to be 100% hands on. We were too small to just do…

February 9, 2023
2 min read

Monique Kaplan, SVP Creative Director at Energy BBDO

What is the very best career advice you’ve ever received? You’re only ever as good as your people. The best leaders surround themselves with people who are better than them. What part of your role as a leader do you find most rewarding? Watching my team find their own feet and giving them the space to do their thing. I love watching people grow into their roles and find their voice. We all deserve a chance to prove ourselves and what we’re capable of. What is one thing you have learned from the pandemic in 2021 that you hope to…

December 14, 2022
1 min read

Erick Rosa, Chief Creative Officer of Publicis Groupe Japan

What is the number one quality you look for in talent? Curiosity and kindness. Curiosity because creativity feeds off of it. Kindness because this business and the world can be pretty tough on people. What part of your role as a leader do you find most rewarding? Empower people and open as many doors as possible in the process . Understand that when you help creators and their ideas come to life, you are creating a good and healthy cycle in the agency. Because when they do, businesses prosper, and the people behind these ideas are celebrated, empowered, and grow.  What…

November 30, 2022
3 min read

Kenny Blumenschein, Executive Creative Director APAC at TBWAMedia Arts Lab

What is the number one quality you look for in talent? Definitely having an opinion and resilience. It’s important to have a voice in a room and be able to articulate why things are great or not. It doesn’t always need to be right. It’s more important that you spark something in the people who are working with you so you can build as a team on the thought. In the moment where you have no opinion there is nothing left to talk about. The second most important quality for me is resilience. Great work very rarely happens overnight. It’s…

November 3, 2022
3 min read

How to Evaluate Equity in Company Compensation Packages

Discerning What Matters Most to You When Job-Searching In today’s competitive hiring landscape, employers hunting for top candidates are dangling the carrot of generous benefits before job-seekers. It’s a page from Silicon Valley’s book, where tech startups have long been famous for offering employees equity and the promise of earning millions after a successful IPO. The advertising industry is no exception to this rule. Big brands with in-house agencies are increasingly offering company equity as part of their compensation packages. There are two different types of equity when companies are starting out: Restricted stock awards and options. Restricted stock awards offer shares of ownership…

September 21, 2022
6 min read

Sanjiv Mistry, Executive Creative Director at McCann London

Sanjiv Mistry, Executive Creative Director at McCann London is our newest Q&A participant: A creative leader with a background in law, his work has been recognised with over 200 international awards. What is the number one quality you look for in talent? Tenacity is an underrated trait. The best people I’ve ever known in this business are able to stare disappointment in the face one day, then calmly spit in its eye the next. Making great work is not guaranteed. On any given day, a hundred different uncontrollable things could happen to derail or dilute an idea. But top talent,…

September 8, 2022
3 min read

Natasha Romariz Maasri, Executive Creative Director at Leo Burnett MEA

Lebanese & Brazilian, Natasha Romariz Maasri has worked on 4 different continents and has received over 60 global and regional awards. She’s an Executive Creative Director at Leo Burnett MEA based in Dubai operating in both the UAE and Beirut offices. What is the number one quality you look for in talent? Raw talent, how aware they are about what is happening in the world, but most importantly: passion. A person that has passion is excited, will be open to learn, to look deeper and to constantly try to do better. I’ll always pick a passionate person over very obvious…

August 18, 2022
2 min read

Sasha the Mensch Expands its Team Once Again: The Independent Firm Grows, Appointing Josefina Sierra as Creative Recruiter

Sasha the Mensch is expanding its team once again with Josefina Sierra who joins from Argentina as a creative recruiter who will help the firm connect award-winning candidates with top advertising agencies around the world.  “Alongside our talented team, Josefina will guide international recruitment efforts for our clients,” said Sasha Martens, President and Founder. “At each turn in the new recruitment landscape, we are challenged to think critically and get creative. Josefina’s work embodies that spirit and we are eager to continue growing as a company with this team in place.”  Josefina brings years of experience from her time at…

July 13, 2022
1 min read

Carmen Love, Founder, Creative Director at Love Collective

Carmen Love—Founder, Creative Director at Love Collective— has 17+ years of agency experience working for some of the most influential brands in the world. Here’s a glimpse of her mindset when it comes to talent, leadership and lessons the pandemic has taught. What is the number one quality you look for in talent? A mix of integrity and curiosity. Most skills can be trained but the way a person sees the world—the degree to which they’re true to themselves, and their level of interest in the unknown—speaks volumes about their creative character. These are people who are intrinsically motivated to…

June 16, 2022
3 min read